Are We There Yet?
January 20 2009, 11:02 AM
Filed in: Opinion

Where are all the “Great” artists of our time? Have they come and gone?
Or are we simply in a no-man’s land between a great time in music, and a great time to come?
We’re getting warmer. We’re just not quite there, yet.
We all know who the Greats were that created a musical revolution in the 50’s and 60’s. So let’s look at the latest of revolutions - The 90’s; Nirvana (the face of grunge), Pearl Jam, Red Hot Chili Peppers, Alice In Chains, Janes Addiction, among others. There is a lot that can be felt and related to through the music these artists created, but also in the legacy they left behind.
In “Scar Tissue”, a book by Anthony Kiedis of the Red Hot Chili Peppers, he gives us a much better perspective on a time that was so substantial to those of us in our 20’s and 30's today:
“All the anticipation of the moment hit me, and I instinctively knew that the miracle of manipulating energy and tapping into an infinite source of power and harnessing it in a small space with your friends was what I had been put on this earth to do.”
This is now. This is the millennium. This is the day of modern technology. This is the dawning of the “digital” era, with infinite access to every band that has ever recorded themselves breathing. On MySpace and YouTube, if you’re bored with what you’re listening to...just click “next”. Has all of this accessibility sabotaged the effect and impact a band can have on the world? One could argue this fact, because of the strategic ways that bands are now able to market themselves through free, unyielding access to a multi-billion dollar "label" - The Internet.
So is it time to revolutionize the way we play our instruments? Is it time to revolutionize the way we market the music we play? Yes. We’re almost there. Perhaps it’s just a matter of accommodating and incorporating today’s modern technology to our advantage.
Keep the music alive...
Disa Cameron
Higher Ground Productions
Burning Borders Management
Email | disamariec@aol.com
Web | www.myspace.com/highergroundprod







