The DIY Daily Podcast #54 - February 3, 2012


Today's Topic?
The Key to Success? The Law of Commonality.

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How To Not Suck | Ep. 44: The Music Biz Weekly Podcast


This Week's Topic? How To Not Suck
Making your music matter online, from social media reviews to songwriting.


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The DIY Daily Podcast #53 - February 2, 2012


Today's Topic? Hmm, Maybe You Ought To Finish That Thing.

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The DIY Daily Podcast #52 - February 1, 2012


Today's Topic?
Why you must stop dreaming and take a flying leap, right now.




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The Rock Star Branding Podcast #2 - More Lessons From AC/DC: Living Up To Fan Expectations


Our all-new weekly podcast series continues with our second episode. Hit 'play' and join us for another quick 10 min. episode as we dive deeper into branding lessons musicians can learn from AC/DC. 



New episodes will air every Wednesday in all of the usual spots. You'll be able to find it right here on Thorny Bleeder, but of course you'll also be able to find it on iTunesSoundcloudStitcher RadioThe DIY DailyMichaelBrandvold.com and BrandLikeARockStar.com 
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The DIY Daily Podcast #51 - January 31, 2012


Today's Topic?
How To Make The Most Of The Mundane





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Hisham Dahud Talks About Music Marketing With BitTorrent | Ep. 43: The Music Biz Weekly Podcast


Join Michael Brandvold and myself, Brian Thompson, for this week's 37min. episode. 

This week we're joined by special guest Hisham Dahud (music industry journalist for Hypebot and digital marketer with Fame House). We get down and dirty and have a very in depth discussion about the recent and very successful campaign that electronic artist Pretty Lights did in partnership with BitTorrent.

Hit play below and share your thoughts with us in the comments. Or of course you can always send us a tweet or leave us a comment on Facebook too. Whichever you choose... share share share!


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The DIY Daily Podcast #50 - January 26, 2012


Today's Topic?
10 Commandments for a Good Life



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The DIY Daily Podcast #49 - January 25, 2012


Today's Topic?
12 Guaranteed Outcomes of Having Photography as a Hobby

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The Rock Star Branding Podcast Ep. #1 - Lessons From AC/DC: Meeting Your Fan's Expectations


Rock-Star-Branding-Podcast-iTunes-Art
Woohoo! Here it is gang, the debut episode of yet another podcast series! Welcome to…


The Music Biz Weekly Presents… The Rock Star Branding Podcast
with your hosts Brian Thompson, Michael Brandvold and author Steve Jones.


Today's Topic?
Lessons From AC/DC: Meeting Your Fan's Expectations




This all-new weekly podcast series will air every Wednesday in all of the usual spots. You'll be able to find it right here on Thorny Bleeder, but of course you'll also be able to find it on iTunesSoundcloudStitcher RadioThe DIY DailyMichaelBrandvold.com and BrandLikeARockStar.com


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The DIY Daily Podcast #48 - January 24, 2012


Today's Topic?

The New Music Economy: Demand = Value
+
How To Get Motivated RIGHT NOW!



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The DIY Daily Podcast #47 - January 23, 2012


Today's Topic?
In Discussion, my new controversial blog post:

I Don't Want To
Own Music, I Just Want To Listen To Music.



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The DIY Daily Podcast #46 - January 20, 2012


Today's Topic?
Tips On How To Regain Perspective


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SOPA Hopes To Censor The Internet + Marketing On Pinterest | Ep. 42: The Music Biz Weekly Podcast


Brian Thompson Thorny Bleeder - Keep The Internet Free
Join Michael Brandvold and myself, Brian Thompson, for this week's 33min. episode. 

This week we bullshit about various music and marketing topics such as thepending American legislation to censor the internet under the guise of killing piracy (SOPA and PIPA), plus more thoughts on using Facebook and Pinterest to market your music.

Hit Play and share your thoughts with us in the comments below! Or of course you can always send us a tweet or leave us a comment on Facebook too. Whichever you choose... share share share!


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The DIY Daily Podcast #45 - January 19, 2012


Today's Topic?
Oppose SOPA… and Mantras For Business Success!


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The DIY Daily Podcast #44 - January 18, 2012


Today's Topic
How To Become Creatively Unstuck


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The DIY Daily Podcast #43 - January 17, 2012


Today's Topic?
5 No-BS Ways to Become Awesome in 5 Minutes


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The DIY Daily Podcast #42 - January 16, 2012


Today's Topic?

"As You Evolve, So Should The Things That Describe You"
(OR... How I Just Invented the Term: Idea Development Engineer)


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The DIY Daily Podcast #41 - January 13, 2012


Today's Topic?
Choose To Be Awesome!


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Van Halen, Facebook Subscriptions & Spin Magazine Twitter Album Reviews | Ep. 41: The Music Biz Weekly Podcast


Join Michael Brandvold and myself, Brian Thompson, for this weeks 42min. episode as we bullshit about various music and marketing topics such as Van Halen, Facebook Subscriptions, MOG and Spin Magazine Tweets Album Reviews.

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The DIY Daily Podcast #40 - January 12, 2012


Today's Topic?
The Complete Guide to Snapping the @#$% Out of It!



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The DIY Daily Podcast #39 - January 11, 2012


Today's Topic:

Answering The Question, "When Are You Going To Grown Up?"



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The DIY Daily Podcast #38 - January 10, 2012


Today's Topic? 
"Learn To Let Things Go & Move On!"



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The DIY Daily Podcast #37 - January 9, 2012


Today's topic?
3 Steps To Great Self-Esteem


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The DIY Daily Podcast #36 - January 6, 2012


Today's topic?
How To Get Past Limiting Beliefs!



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Two Guys Bullshitting About Music | Ep. 40: The Music Biz Weekly Podcast


Join Michael Brandvold and myself, Brian Thompson, for a 40min. episode as we bullshit about various music marketing topics such as listening to the social web for mentions of your brand, social media etiquette, how to pitch your music to people in the industry, plus a new option for you to get your music onto streaming music sites such as Spotify, Rdio, and MOG.



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The DIY Daily Podcast #35 - January 5, 2012


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The DIY Daily Podcast #34 - January 4, 2012



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The DIY Daily Podcast #33 - January 3, 2012


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2012 Music Marketing Trends & Predictions | Ep. 39: The Music Biz Weekly Podcast


Crystal Ball
This is our final episode of The Music Biz Weekly Podcast for 2011, Episode #39! Thanks so much for listening everyone, it's been an amazing first year for this podcast.

Click play below to listen to our end-of-the-year discussion on Music Marketing Trends and Predictions for 2012, inspired by this blog post from Bob Baker.

From myself and co-host Michael Brandvold… Happy New Year and all the best for 2012!
—Brian Thompson


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The DIY Daily Podcast #32 - December 30, 2011



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The DIY Daily Podcast #31 - December 29, 2011


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The DIY Daily Podcast #30 - December 28, 2011


Todays topic?
30 Challenges for 30 Days of Growth


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The DIY Daily Podcast #29 - December 27, 2011

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The DIY Daily Podcast #28 - December 23, 2011


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What's More Important, a Facebook Like Or an Email Address? | Ep. 38: The Music Biz Weekly Podcast


email-vs-social-media
Join Michael Brandvold and myself as we discuss the differences, advantages and disadvantages between an artist collecting an email address in exchange from a fan for a Free Download versus collecting a Facebook 'Like' on their Fan Page.

There's lots to consider with your digital strategy when releasing new media to your fans. Hit Play below and get our take on the subject.

What do YOU think?


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The DIY Daily Podcast #27 - December 22, 2011



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The DIY Daily Podcast #26 - December 21, 2011


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The DIY Daily Podcast #25 - December 20, 2011


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The DIY Daily Podcast #24 - December 19, 2011


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Our Favourite Episodes 0f 2011 | Ep. 37: The Music Biz Weekly Podcast



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The DIY Daily Podcast #23 - December 16, 2011


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The DIY Daily Podcast #22 - December 15, 2011


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The DIY Daily Podcast #21 - December 14, 2011


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The DIY Daily Podcast #20 - December 13, 2011


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The DIY Daily Podcast #19 - December 12, 2011


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Bob Baker Explains The 3 E's Of Content Marketing | Ep. 36: The Music Biz Weekly Podcast


Bob Baker - Mr. Buzz Factor
Today's guest on The Music Biz Weekly Podcast is none other than music marketing master Bob Baker, otherwise known as Mr. Buzz Factor.

Join myself, Michael Brandvold and Bob Baker for a fantastic 45min. roundtable discussion as we dive into Bob's 3 E's of Content Marketing: Educate, Entertain and Enlighten.

Not sure what the hell I mean by that? Well then click Play to find out!

Follow Bob online here:
Facebook | Twitter | The Buzz Factor Website


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The DIY Daily Podcast #18 - December 9, 2011


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The DIY Daily Podcast #17 - December 8, 2011


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The DIY Daily Podcast #16 - December 7, 2011


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The DIY Daily Podcast #15 - December 6, 2011


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The DIY Daily Podcast #14 - December 5, 2011


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More from Branding Like A Rock Star + Wordpress | Ep. 35: The Music Biz Weekly Podcast



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The DIY Daily Podcast #13 - December 2, 2011


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The DIY Daily Podcast #12 - December 1, 2011


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The DIY Daily Podcast #11 - November 30, 2011


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The DIY Daily Podcast #10 - November 29, 2011


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The DIY Daily Podcast #9 - November 28, 2011


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The DIY Daily Podcast #8: November 25, 2011


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The DIY Daily Podcast #7: November 24, 2011

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The DIY Daily Podcast #6: November 23, 2011

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The DIY Daily Podcast #5: November 22, 201

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The DIY Daily Podcast #4: November 21, 2011


A Tribute To Randy Ponzio, A Quest Poetic

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Brand Like A Rockstar! Ep. 34: The Music Biz Weekly Podcast


Brand Like A Rockstar
This week's guest is best-selling author Steve Jones, whose newly released book Brand Like A Rock Star is racing up the Amazon book charts. Join Michael Brandvold and Brian Thompson for an incredibly insightful discussion on marketing, branding and what people can learn from the careers of successful musicians.

For nearly 30 years, Steve Jones has worked in the music industry in the US, Canada, and the Caribbean. He's had a front row seat to the rise (and sometimes fall) of some of rock & roll's biggest. Combining his two passions, music and business, Steve takes the lessons learned from the greatest acts in rock history and applies them directly to your business.

Build a business as consistent as AC/DC and as surprising as KISS. Create fans as dedicated as Jimmy Buffett and The Grateful Dead. Be as passionate as U2 and as focused as Bob Marley.
Brand Like A Rock Star reveals the core marketing and branding strategies behind the success of the world's greatest bands and uses them to make your business rich and famous.

Check out Steve and Brand Like A Rock Star here:
http://brandlikearockstar.com


CHECK OUT OUR BRAND NEW WEBSITE: The DIY Daily.com
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The DIY Podcast #3: November 17, 2011



CHECK OUT OUR BRAND NEW WEBSITE: The DIY Daily.com
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The DIY Daily Podcast #2: November 16, 2011



Pssst… check out the soft launch of my brand new website, The DIY Daily.com!Click To Read More...

Introducing… The DIY Daily Podcast, Episode #1


Welcome to the spontaneously recorded Episode #1which marks the beginning of... ? Well, the beginning of something which is clearly yet to be defined.

This is my all-new daily podcast which I plan to publish every weekday morning and will serve as a companion piece to The DIY Daily newsletter.

This is something I've thought about for quite some time, but have been putting off… simply due to it being a little out of my comfort zone. No cohost. Just me, sitting here at my computer talking to no one, yet pretending the world is listening. Would I have enough to talk about?

I could have kept on thinking about it and delaying it forever, but I just had to launch the damn thing it and get rolling.

Life beings at the end of your comfort zone.

This is clearly a work in progress, but I invite you to join me every morning and we'll figure it out together. Cool?

And for the record, yes… I will tone down my fake radio voice for tomorrow's episode.

Listen on the player below or directly Soundcloud here.

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The Future of Music With Radio Legend Alan Cross - Ep. 33: The Music Biz Weekly Podcast


Alan Cross
For decades music fans across Canada have trusted our guest on today's podcast to keep them up to date on the very latest in new music.

Alan Cross is a Canadian radio broadcaster and a music writer… and admitted professional musical geek. He started in radio in 1980 and moved on to become Program Director at The Edge in Toronto, then the Senior Program Director for Corus Interactive and then Head Curator for Explore Music. His radio show The Ongoing History of New Music debuted in February 1993 and since then it’s… well, it's taken on a life of its own. There have been over 690 one-hour episodes... making it the longest-running music documentary in Canada and one of the longest in North America—if not the world!

Alan also has a weekly national column in the Metro newspaper and most recently has not only started a brand new radio show, The Secret History of Rock (Astral Radio), but he's also become the new voice of Aux.tv.

So click play and join us music nerds as we chat about music, technology and the shifting tides in the entertainment industry.

You can subscribe to The Music Biz Weekly Podcast on iTunes here, listen to it on Soundcloud here, or use the player below.

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Are Musicians Still Delusional About Getting Signed? - Ep. 32: The Music Biz Weekly Podcast


Major Label Cartoon
We've chatted about this before… but we're talking about it again.

Why? Because it's a fact that
75% of artists still want to get signed by a major label, despite the fact that the majority of artists never see any money from these relationships and they often get dropped after only a couple of years, leaving them with nothing… not even the ownership of their album masters.

Join
Michael Brandvold and I as we kick off our discussion around a recent email to Bob Lefsetz that was sent to him by Matt Murphy, The Jazz Lawyer.

You can subscribe to The Music Biz Weekly Podcast on
iTunes here… or listen to it on Soundcloud here or using the player below.

Ep. 32: The Music Biz Weekly Podcast - Are Musicians Still Delusional About Getting Signed? by Thorny Bleeder

As always I'd love to hear your thoughts and comments, join in on the discussion below...
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Songwriting Tips From Heart's Multi-Platinum Co-Writer Sue Ennis - Ep. 31: The Music Biz Weekly Podcast


Sue Ennis-The Lovemongers, Heart
On today's episode of The Music Biz Weekly Podcast we are joined by a very special guest, Sue Ennis.

Sue Ennis is a nationally recognized songwriter, best known for her work with the platinum-selling Seattle rock band Heart.

Sue has co-written over 50 songs with Ann and Nancy Wilson of Heart with over 30 million records sold. She has earned 10 gold, 4 platinum, 1 triple platinum and 1 quintuple platinum album.

Sue is a band member of The Lovemongers, a Music Producer, a Vocal/Performance Coach, teaches songwriting workshops, and is President of the Board of Governors, Pacific Northwest Chapter of the National Recording Academy (NARAS).

You can subscribe to The Music Biz Weekly Podcast on iTunes here… or listen to it on Soundcloud here or using the player below.

Join us in an amazing discussion with this phenomenally creative and successful artist!
Ep. 31: The Music Biz Weekly Podcast - Songwriting Tips From Heart's Co-Writer Sue Ennis by Thorny Bleeder

As always I'd love to hear your thoughts and comments, join in on the discussion below...
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Social Media Updates from Klout, Bandcamp and Chime.in - Ep. 30: The Music Biz Weekly Podcast

social_media_updates

This week's podcast is a couple of days early since I'm flying up North to Whitehorse, Yukon tomorrow to speak at the BreakOut West Festival, which is a part of the Western Canadian Music Awards.

Today's discussion is a digital media 2.0 update centred around a few different topics. We talk about how co-host
Michael Brandvold is featured as a Klout Star this week on Klout's website, and we also chat about a newly discovered feature from Bandcamp, their brand new Facebook music player app for a band's fan page.

For independent bands out there, this is HUGE. Read all about it here. No lie… it took me 90 seconds to install it.

And lastly, we discuss a brand
new social media network that was just launched yesterday called Chime.in. I've only spent a day on it, but I'm already a big fan. 

Sign up to
Chime.in and check it out! And don't forget to follow me, here's my profile: http://chime.in/user/thornybleeder

You can subscribe to The Music Biz Weekly Podcast on iTunes here… or listen to it on Soundcloud here or using the player below.

  Ep. 30: The Music Biz Weekly Podcast - Social Media Updates from Klout, Bandcamp and Chime.in by Thorny Bleeder 
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Kyle Bylin from Billboard on Social Charts & Geo-Social Mobile Music Apps


Billboard
Hot off the press! Here's Episode 29 of The Music Biz Weekly Podcast, featuring myself, Brian Thompson, and my co-host Michael Brandvold.

We're joined today with special guest Kyle Bylin, Social/Streaming Chart Manager at Billboard. Kyle is also the former Editor of Hypebot.com and Music Think Tank.

This is a really intriguing and thought provoking discussion on the future of music, social music charts, mobile music apps and where things are headed with music discovery.

I'd love to hear your thoughts on today's podcast, please join the discussion and leave your thoughts in the comments below. Go on… do it!

You can subscribe to The Music Biz Weekly Podcast on iTunes here… or listen to it on Soundcloud here or using the player below.

Ep. 29: The Music Biz Weekly Podcast - Kyle Bylin from Billboard on Social Charts & Mobile Music by Thorny Bleeder
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A Tribute to Steve Jobs - Ep. 28: The Music Biz Weekly Podcast


Steve-Jobs-apple-RIP
The recent passing of Steve Jobs was an event that impacted both Michael and I considerably, so we decided to do a special edition of our podcast in tribute to the man who not only inspired both of us, but changed many industries simultaneously.

You can subscribe to The Music Biz Weekly Podcast on iTunes here… or listen to it on Soundcloud here or using the player below.

Ep. 28: The Music Biz Weekly Podcast - Tribute to Steve Jobs by Thorny Bleeder
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The True Meaning of DIY. Be Your Own Boss. - Ep. 27: The Music Biz Weekly Podcast


boss-300x300
The title of this week's podcast says it all...

DIY = Being Self Reliant

Listen the podcast below for our 30 minute discussion on things you should consider as you prepare to do things on your own in the world of indie music marketing and promotion.

Despite what the term DIY implies, you don't need to do it all yourself… but you do need to remain in control and to find the right people to help support your goals.

Be smart, build yourself a quality support team.

You can subscribe to The Music Biz Weekly Podcast on iTunes here… or listen to it on Soundcloud here or using the player below.
Ep. 27: The Music Biz Weekly Podcast - The True Meaning of DIY. Be Your Own Boss. by Thorny Bleeder Click To Read More...

Bob Cramer CEO of Nimbit Offers Direct-to-Fan Advice - Ep. 26: The Music Biz Weekly Podcast


nimbit
Today's guest on The Music Biz Weekly Podcast is Bob Cramer, CEO of Nimbit.

Nimbit creates solutions for independent musicians and independent record labels around the Direct-to-Fan Music Business Model. Direct-to-Fan gives musicians control over their music, fans, business and careers.

Nimbit artists use an online dashboard to see and manage their music business. This includes sales information, fan information, marketing promotions and results, storefront results, central product catalog (e.g., digital and physical music, merchandise, eTickets), central content management (e.g., band profile and gigs). This allows products and content to be entered once then viewed and changed in one place.

You can subscribe to The Music Biz Weekly Podcast on iTunes here… or listen to it on Soundcloud here or using the player below.

Ep. 26: The Music Biz Weekly Podcast - Bob Cramer CEO of Nimbit Offers Direct-to-Fan Advice by Thorny Bleeder

*sorry for the crummy audio from my end of Skype on this podcast. For some reason my iMac's mic kicked in instead of the really good external mic I always use. Dammit.Click To Read More...

Music Industry Showcase Tips for Artists - Ep. 25: The Music Biz Weekly Podcast


Music Panel Judges
In this week's episode Michael Brandvold and I have an open discussion about how an artist or band can make the most of an industry showcase. Both of us have participated in many different panels over the years, with Michael most recently being on a panel earlier this week at the Driven conference in Atlanta.

Whether your showcase is in front of a panel of judges, A&R reps, music industry executives, or just in front of an audience of tastemakers at a conference… we have some straight forward and simple advice to share with you.

You can subscribe to The Music Biz Weekly Podcast on iTunes here… or listen to it on Soundcloud here or using the player below.

Ep. 25: The Music Biz Weekly Podcast - Music Industry Showcase Tips for Artists by Thorny Bleeder
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A Plan to Focus on Fan Relationships. Ep. 24 - The Music Biz Weekly Podcast


music-fans
Today's podcast is all about the importance of fan relationships. Without fans, your music will simply fall on deaf ears and you'll have no chance of a career in music.

Michael Brandvold and I talk about the importance of having a long term plan and a band philosophy which everyone agrees with and which can be a unifying theme behind everything you do.

The idea for today's discussion popped up after seeing the following article on
Hypebot. Check it out:
Rich Holtzman, Manager Of Portugal. The Man On How Social Media Built & Saved The Band

You can
subscribe to The Music Biz Weekly Podcast on iTunes here… or listen to it on Soundcloud here or using the player below.


Ep. 24: The Music Biz Weekly Podcast - A Plan to Focus on Fan Relationships by Thorny Bleeder


Buy-Webinar-150px
And as a thanks to you, the dedicated listeners of our podcast, we'd like to pass on a special discount for our recent webinar.

Just use the following coupon code -
mbww050 - and you can receive our 84min. hands-on video tutorial entitled How To Use Twitter to Promote Your Music for only $5.

That's a 50% savings from our regular price. Only 5 bucks to learn how some advanced Twitter techniques to gain new fans and promote your music? Sweet.

Download the 84 minute hands-on video tutorial here.
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Booking Gigs and How to be Prepared: Ep. 23 - The Music Biz Weekly Podcast


The title says it all.

In a band and unsure how to go about booking shows or how to approach putting a tour together? Then you need to listen to today's new podcast.

Listen to it on Soundcloud
here or just click play on the player below.

What hurdles have you faced while booking shows?
Share your experiences and knowledge using the comments below!


Ep. 23: The Music Biz Weekly Podcast- Booking Gigs and How to be Prepared by Thorny Bleeder
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Paul Myers Discusses Content Creation in the Digital Market

Ep. 22 - The Music Biz Weekly Podcast

Paul Myers Headshot
Today's podcast is a hilarious, engaging and informative discussion with Paul Myers on content creation in the digital market.

Paul has tons of experience in many different content types from music, book publishing, journalism, writing, broadcasting… you name it, he's done it. He's also a digital native and is involved online with both his music blog and twitter account, so he has a great sense of how to leverage the power of the internet to propel his content.

Ep. 22: The Music Biz Weekly - Paul Myers Discusses Content Creation in the Digital Market by Thorny Bleeder
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NEW Intro for The Music Biz Weekly Podcast


Check out our kick ass new intro for The Music Biz Weekly Podcast... how killer is this?
Many thanks to
Bill Young Productions for the great job! http://promo.concerts.com

Tune in this
Friday, August 26 for our next episode with special guest Paul Myers!

NEW Intro for The Music Biz Weekly Podcast by Thorny Bleeder
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Ep. 21 - The Music Biz Weekly Podcast
Jonny from Art Of Dying Talks About Connecting With Fans And Social Networking


Jonny Hetherington, Art Of Dying, Podcast

Today's podcast is an exclusive discussion with one of my closest friends, Jonny Hetherington, lead singer for the hard rock band Art Of Dying.

Our discussion centres on how Jonny and Art Of Dying use social media to stay connected with their fans and what drives them to stay so dedicated and passionate to their use of new media. We also get the no-bullshit inside-scoop on what it's really like for a band signed to a major label with digital marketing.

Art Of Dying had a Top 10 song earlier this year with the hard rocking track Die Trying. Their latest single Get Thru This is featured on the Transformers 3 Soundtrack and the band is now touring through America on the Uproar Tour along with Avenged Sevenfold, Three Days Grace, Seether, Bullet For My Valentine, Escape The Fate, Sevendust, Black Tide and Hell Or Highwater.

Ep. 21 - The Music Biz Weekly Podcast: Art Of Dying Talks About Social Networking by Thorny Bleeder


Special Offer To Our Podcast Listeners!
Use "
mbwp025" for a 25% discount on our upcoming Music Marketing Webinar on August 31, How To Use Twitter To Promote Your Music.
Click To Read More...

Ep. 20 - The Music Biz Weekly Podcast
Jordan Rudess of Dream Theater Talks Fan Engagement


Jordan Rudess, Wizard - Dream Theater
We have an amazing conversation to share with you for Episode 20, a candid conversation with Jordan Rudess from Dream Theater about fan engagement, social media, music marketing, technology, and his favourite iPhone and iPAd apps.

This is a
must listen episode…

The Music Biz Weekly, a weekly podcast co-hosted by Michael Brandvold and Brian Thompson. Each week we discuss the latest events in the music business and music marketing events and techniques.

Tune in every Friday for the latest episode.

Episode 20 - The Music Biz Weekly Podcast: Jordan Rudess of Dream Theater Talks Fan Engagement by Thorny Bleeder

Special Offer To Our Podcast Listeners!
Use "
mbwp025" for a 25% discount on our upcoming Music Marketing Webinar, How To Use Twitter To Promote Your Music.
Click To Read More...

Episode 19 - The Music Biz Weekly Podcast
Email Marketing for Musicians


The title says it all… today's podcast touches on Email Marketing for Musicians.

Click the Soundcloud widget to listen to it right here, or listen directly on Soundcloud itself
here.

Follow us on Twitter:
@
michaelsb
@
thornybleeder
Google Plus Circles

Follow us on Google+:

http://gplus.to/brandvold
http://gplus.to/thornybleeder

This Podcast is Available on iTunes and at:

http://www.thornybleeder.com
http://www.michaelbrandvold.com
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Episode 18 - The Music Biz Weekly Podcast
Introduction to Google+ for Musicians

google-plus-thumb-200x200-56283

The Music Biz Weekly, a weekly podcast co-hosted by Michael Brandvold and Brian Thompson. Each week Michael and Brian discuss the latest events in the music business and music marketing events and techniques. Tune in every Friday for the latest episode.

This week we take on the hottest piece of tech and social media news there is, Google Plus, the exciting new social network that's only a month old.

  1. Do you need to be on Google+?
  2. Why should you be on this ultra-new network?
  3. Do I need to invest a lot of time in it?
  4. How can Google+ help me market my music?
Listen to the podcast below for all of the answers to these questions and more.
Episode 18 - The Music Biz Weekly Podcast: Introduction to Google+ for Musicians by Thorny Bleeder



Follow us on Twitter:
@
michaelsb
@
thornybleeder
Google Plus Circles

Follow us on Google+:

http://gplus.to/brandvold
http://gplus.to/thornybleeder

This Podcast is Available on iTunes and at:

http://www.thornybleeder.com
http://www.michaelbrandvold.com

Episode 17 - The Music Biz Weekly Podcast
How To Promote AT Your Shows


Today's topic is all about promoting your concert while you are AT your concert.

As a performing artist, what you do offstage, while you're in the venue, is just as important as your performance itself. Stand out. Be recognizable. Be approachable. Do something
special each night to make potential fans remember you and talk about you afterwards.

Listen the to podcast right here for a full 30mins. of many more suggestions and ideas on what you can do to make your gig a memorable one.


Be sure to follow Brian on Twitter
here and Michael on Twitter here. Join the discussion and let us know your thoughts in the comments below.

If you can't see the embedded podcast player, click here to go to the podcast page directly on Soundcloud.
You can also subscribe to the podcast on iTunes by clicking here.
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Episode 16 - The Music Biz Weekly Podcast
Mobile Apps For Musicians


It's Friday! And that means another new episode of The Music Biz Weekly Podcast with Brian Thompson from Thorny Bleeder and Michael Brandvold from Michael Brandvold Marketing.

Todays topic is all about smart phones and the must-have mobile apps that can make a musician's life easier, more organized, and more connected to the social networks to help you market your music.

Be sure to follow Brian on Twitter here and Michael on Twitter here. Join the discussion and let us know your thoughts in the comments below.

If you can't see the embedded podcast player, click here to go to the podcast page directly on Soundcloud.
You can also subscribe to the podcast on iTunes by clicking here.
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Episode 15: The Music Biz Weekly Podcast
Interview with Tom McAlevey CEO of Radical.FM


We have a very special guest on today's episode of The Music Biz Weekly podcast, CEO Tom McAlevey from Radical.fm, an exciting new internet radio service that is getting tons of industry buzz.

Radical.FM combines user tailored music stations (like Pandora™ and Slacker™) with on-demand playlist functionality (like Rhapsody™ and Spotify™), and adds unique social networking and powerful personal broadcasting capabilities.

But there is so much more.
Truthfully, this could very well be a game changer in not only streaming and on demand music, but also in personalized radio DJ radio broadcasting, instantly giving every user a live voice to the world... with their very own radio station.

Listen to the entire podcast and judge for yourself all of the exciting features Radical.fm will soon be launching.

What do you think? Have you tried Radical yet? Join the discussion and let us know in the comments below!



If you can't see the embedded podcast player, click here to go to the podcast page directly on Soundcloud.
You can also subscribe to the podcast on iTunes by clicking here.Click To Read More...

Episode 14: The Music Biz Weekly Podcast
MySpace, Google+, Turntable.fm and Radical.fm


Welcome back to The Music Biz Weekly Podcast! We've had the last two weeks off while Michael was taking a vacation, but we're back at it and have lots to talk about.

In today's episode we talk about a new Apple patent for technology that allows venue operators to disable your iPhone's camera functions during live events, the sale of MySpace, the new social network that Google has launched
(Google+), and two new internet-radio based startups, Turntable.fm and Radical.fm.

** Don't miss next week's podcast (episode 15), we'll be joined by the CEO and founder for Radical.fm, Thomas McAlevey.

Be sure to follow Brian on Twitter here and Michael on Twitter here. Join the discussion and let us know your thoughts in the comments below.
Click To Read More...

Episode 13: The Music Biz Weekly Podcast - Apple's iCloud

Check out this week's podcast as Brian and Michael discuss the big news that come out from Apple this week. Not only did they announce their much anticipated iCloud, but they also surprised people with their iTunes Match service. On top of that, they also announced the latest versions of both their mobile and computer operating systems, iOS 5 and Mac OSX Lion. Both of which solidify Apple's place at the industry leader and innovator.

For more info on the full set of
iCloud features, click here. For more information on iTunes in the Cloud, click here.

Be sure to follow Brian on Twitter
here and Michael on Twitter here.
Let us know your thoughts in the comments below!


Thanks for listening,
~ Brian Thompson
Click To Read More...

Ask Brian From Thorny Bleeder Anything
...And He'll Reply With A Video!

VYou
Hey guys! It's me, Brian Thompson from Thorny Bleeder... and I have another cool new feature to unveil for everyone! It's my new profile on VYou. Check out my embedded video below and ask me a question! Better yet, visit my full profile page here.



VYou allows people to broadcast video structured as conversations, offering the most personal form of social interaction on the web. It works like this: you record video responses to messages entered by friends and fans. VYou organizes their messages and your videos into conversations, making the experience feel continuously live even though the content is stored.

VYou lets you get advice from experts, interact with your favourite celebrity or organization, or communicate with friends and family using a social presence that persists even when you're away!
Click To Read More...

Episode 12: The Music Biz Weekly Podcast
Web Tools To Make You Stand Apart From The Crowd

Our 12th episode! Listen to Thorny Bleeder's Brian Thompson and Michael Brandvold from Michael Brandvold Marketing as they have an uncharted, unscripted, straight-talkin, no-BS chat.

For this podcast we had no preplanned topics at all, we just hit "record" and went for it!

We start off by talking about Lady Gaga's response to the Amazon 99 cent album promotion, and then we shoot off into a discussion about new web tools to help bands market their music and to stand out from the rest of the crowd. We chat about Soundcloud, Tumblr, Soundrain, Minno, VYou, and then close the episode with some tips on formatting your blog posts.

Be sure to follow Brian on Twitter here and Michael on Twitter here.

Let us know your thoughts in the comments below and share your own tips and tricks with us!
Click To Read More...

20,000 Tweets By The Sea


This is a special broadcast in celebration of my 20,000th tweet!
I'm a nerd, I know.

But seriously though, I've had so much amazing success on Twitter that I felt I just had to do something special for this momentous little occasion.

So this is it. No cake. No presents. Just one big huge Thank-You to all of my amazing friends on Twitter! You guys rule. Seriously.

If you're wondering what the website is that you can vote on, that I mentioned in the video, here it is:
http://urbancultureconference.com

And lastly... if you're wondering what that wicked blues tune is that's playing in the background, it's Ross Neilsen & The Sufferin' Bastards, "She Ain't You", featuring none other than the legendary Luther Dickinson on slide! Visit Ross online here:
http://www.rossneilsen.com



Thanks for watching... peace!
Brian
Click To Read More...

Episode 11: The Music Biz Weekly Podcast
How To Create An Event Around Your Album Release

In today's podcast Michael Brandvold and I chat about this week's Amazon promotion for the new Lady Gaga album where they sold her new digital release, one day only, for only 99 cents. We discuss some of the problems this promotion had, the history of music retailers doing this type of "loss-leader" event, and we close with some key take-away learnings which artists can use in developing their music career by injecting some exciting and creative promotions into the mix.

Want to hear more? Well you'll just have to click 'play' then won't you? :)

Be sure to follow Brian on Twitter here, Michael on Twitter here, Ian on Twitter here, and Topspin Media on Twitter here.

Let us know your thoughts in the comments below and share your own tips and tricks with us!


Thanks for listening,
~ Brian Thompson
Click To Read More...

Episode 10: The Music Biz Weekly Podcast
What Do Fans Want? Albums, Singles, or EPs?

Here it is, our 10th Episode! Wow, time flies.

Well after two weeks of having some amazing guests (Ian Rogers from Topspin on Episode 8, J Sider from RootsMusic on Episode 9), this week's episode finds us back to just Michael and myself. Today's discussion begins with a reading from a recent article titled "Albums" (from April 28, 2011) in The Lefsetz Letters, written by Bob Lefsetz.

Check out Bob Lefsetz and The Lefsetz Letters. Read the "Albums" article here.

What begin on-topic with how music used to be released in the past, and how it should be released now, in the digital social age. But then we take a bit of a detour and discuss "brand monitoring" on social channels and across the web. Are you listening to what the internet is saying about you? If not, you need to. Anyways, listen to the podcast to learn more!

And many thanks listening everyone. If you enjoyed this episode and think you might have a friend who'll dig it, please share!

So, what do you think... Albums, Singles, or EPs? What's your choice?

~ Brian Thompson
Click To Read More...

DIY Tip - Sometimes I Work Better In The Dark

Life can be demanding. We all have our mandatory jobs and chores to the pay bills, but most of us also have our passion projects too. Too often, life gets in the way of spending some quality time to work on these goals.

You can find success, inspiration, and get some serious work done on these projects by simply changing your routine and/or the environment you do them in.

Every now and then I'll pull an all-nighter work session. I turn the lights out, close the blinds, turn on some non-distracting music (classical, mellow jazz, ambient, etc.)... and Focus!

It's amazing how much quality work you can crank out when there's no distractions. Its quiet, it's easier to get "in the zone", there's no emails coming in, there's no phone calls... there's no expectations.

It's just you and your work.

Now I'm not saying everyone should pull all-nighters, but you can find similar success with increased productivity by simplebeing in a different environment and having a different mind-set or approach to the task at hand.

Even something as simple as relocating to a coffee shop for a couple of hours with your laptop can equal 5 hours of work anywhere else!

Mix it up and stay inspired.

Thanks for watching :)
Brian Thompson
Click To Read More...

Episode 9: The Music Biz Weekly Podcast
Discussing Facebook Marketing with the CEO of RootMusic

RootMusic-300x300-150x150
Welcome to another not-to-miss episode for all of you music marketers! We have another amazing guest today, RootMusic's CEO and Founder, J. Sider.

RootMusic is a music startup based in San Francisco, California that makes the popular application BandPage, which is currently the number one entertainment application on Facebook with over 17 million users a month. BandPage launched in March 2010 and is an application that allows artists to create customized Fan Pages within Facebook. In August 2010, Billboard named RootMusic one of the "Top 10 Best Digital Media Startups".

The RootMusic BandPage Editor enables bands and musicians to easily create a professional-grade Facebook fan page via a simple and intuitive process. There have been over 200 articles written about BandPage, with TechCrunch saying that "RootMusic will probably be the service that changes the way Facebook looks when it comes to music."

BandPage provides the following features:

Music player
Video Streaming
Live Twitter Feeds
Touring Schedule
Integrated photos from Facebook
Downloadable Tracks
Biography and Contact Panes
Integrated Facebook Wall

On April 1, the company launched a "Plus" edition of the product, which is available for $1.99 a month. This option allows users to customize their colours, fonts and have a banner on the top of their page.
Click To Read More...

Episode 8: The Music Biz Weekly Podcast
Music Marketing w/ Ian Rogers, CEO Topspin Media

topspinmedia1-300x66
Thanks to the power of Twitter, we have a very special guest on this week's podcast, Ian Rogers, CEO of Topspin Media. We had an amazing discussion with Ian on social media,
Ian Rogers, CEO Topspin Media
music marketing, and of course the Topspin direct-to-fan marketing platform.

Topspin Media (
also known as Topspin) is a technology company that provides e-commerce and marketing software & services for artists, their representatives, and their business partners. According to their website, their mission is to empower independent artists to build sustainable businesses, and to supply established artists, record labels, and managers with tools that allow them to operate in the modern music industry.

Topspin was founded in 2007 by Peter Gotcher (
co-creator of ProTools) and Shamal Ranasinghe. In 2008, former Yahoo!Music General Manager Ian Rogers was named CEO of Topspin. The company initially engaged with a small number of clients on a one-on-one basis, gradually adding more artists and new features. In 2008, Topspin was named Indie Visionary of the Year by Billboard magazine. The company has had a notable presence at industry conferences such as MIDEM and South By Southwest.

Listen the podcast on Soundcloud here:
Topspin's software include the ability to create and customize an online store, engage in targeted email marketing, and promote art and media through a variety of widgets. Users are able to collect fan email addresses in exchange for a free download, create streaming media players, offer bundles of different products, and sell tickets & fan-club memberships. In 2010, Topspin launched a feature that allowed users to sell tickets with barcodes that could be printed at home and scanned with a custom iPhone app.

Topspin serves over three thousand artists including musicians, filmmakers, and authors. Notable clients include: David Byrne and Brian Eno, Paul McCartney, Linkin Park, Eminem, Beastie Boys, Arcade Fire, and Trent Reznor.

Be sure to follow Brian on Twitter
here, Michael on Twitter here, Ian on Twitter here, and Topspin Media on Twitter here.

Let us know your thoughts in the comments below and share your own tips and tricks with us!
Click To Read More...

DIY Tip - Under Sell & Over Deliver


I get solicited with a ton of new music from independent artists. And on the flipside of that, I've also sent out a slew of cold-call emails and press releases to industry people as well.

One of the main things I've learned from being on the receiving end of these messages, and from getting successful replies to the messages I've sent out, is that you need to NOT "over sell" your music or product.

If you rave and go on and on and on about how great you or your product is, I immediately call BS and delete the message, let alone listen to the music. And I know I'm not alone in this. When you receive hundreds and hundreds of weekly emails, it's just a natural part of the review and editing process.

So... if you want your message to be read, and for your links to be clicked and listened to or looked at, under sell... and over deliver! Intrigue me with a short little description. Be humble. Be honest. Give me an idea of what it is about, but please don't tell me it's the next-best-thing... nothing can ever live up to that hype. Nothing.

But if you create an air of intrigue and pull me in and I end up being blown away by it, you win! Nothing beats the feeling of having discovered something truly amazing... especially if you get the sense that the artist doesn't even realize how killer the music is.

So there you go. A quick little promo tip for you...

Under Sell & Over Deliver!

Thanks for watching :)
Brian Thompson
Click To Read More...

Episode 7: The Music Biz Weekly Podcast
E-Commerce Solutions For Bands


Here we go folks, another edition of our weekly podcast featuring Brian Thompson from Thorny Bleeder and Michael Brandvold from Michael Brandvold Marketing.

This week's topic? E-Commerce Solutions for Bands.

We discuss everything from getting your music up on iTunes and the Amazon MP3 Store, in addition to options on how to handle your merchandise sales and email marketing campaigns.

What platforms are you using to sell your band's music and merch?

Be sure to follow Brian on Twitter
here and Michael on Twitter here.

Let us know your thoughts in the comments below and share your own tips and tricks with us!
Click To Read More...

Episode 6: The Music Biz Weekly Podcast
Cloud Music Vs. Subscription Music

The Music Biz Weekly Podcast

Hey, it's Friday again! Sweet. And that means that we have another new episode of The Music Biz Weekly Podcast.

Today Brian and Michael discuss "The Cloud", what it is, and how some players in the new music industry hope to use as "the next big thing" to spur innovation and new revenues. On the flip side of these music storage lockers in the cloud are Subscription Music Services.

Listen to the podcast below to hear about the pros and cons of each service and to hear Brian and Michael's opinions.

Episode 6: The Music Biz Weekly Podcast - Cloud Music vs. Subscription Music by Thorny Bleeder

Be sure to follow Brian on Twitter here and Michael on Twitter here.

Let us know your thoughts in the comments below and share your own tips and tricks with us!

Thanks for listening, see you again next week!
Brian
Click To Read More...

DIY Tip - Change Your Future!

Everything that happens to you today is a result of what you did yesterday, last month... 6 months ago. If you're not happy with where things are at in your world today, then make some changes and do things differently... it will change your future! Otherwise, if you keep doing things exactly as you have been, you'll be in the exact same spot six months or a year from now.
 
Change your future by making changes in your life Today!
Click To Read More...

DIY Tip - Personal Branding


Outside of (and in addition) to what you're already doing with your band, you should also consider your own personal branding and how it can complement and enhance your music's brand.

Do you write? Are you a photographer? A cartoonist? Are you a producer, film directors, music teacher, graphic artist, financial analysts, chef, yoga instructor, train collector, or kite enthusiast?

Diversify. Add these elements to your bio and discuss them in interviews. Blog about them on your band's website. Join niche forums on the internet dedicated to these creative pursuits and start new conversations with those communities.

Publicize and promote what you're doing... and your music will have a better chance of being found and stumbled upon by an entirely new community.

Thanks for watching,
Brian Thompson
Click To Read More...

Episode 5: The Music Biz Weekly Podcast
Social Media Etiquette


The Music Biz Weekly Podcast
Here it is folks, this week's episode of The Music Biz Weekly Podcast, with your hosts Brian Thompson from Thorny Bleeder and Michael Brandvold from Michael Brandvold Marketing.

This week's discussion is about Social Media etiquette on Facebook and Twitter, along with some additional tips and tricks to help take you to the next level of engagement and interactivity with your followers and fans.

Episode 5 Music Biz Weekly Podcast - Social Media Etiquette by MichaelBrandvoldMarketing
Be sure to follow Brian on Twitter
here and Michael on Twitter here.

Let us know your thoughts in the comments below and share your own tips and tricks with us!

Thanks for listening, see you again next week!
Brian
Click To Read More...

Episode 4: The Music Biz Weekly Podcast
Music Industry Still Blaming Napster


album sales
This week's episode of The Music Biz Weekly Podcast is a discussion spurned from the chart, pictured to the right, which was featured today on numerous websites including Mashable, Hypebot, and The Hollywood Reporter.

Listen to the podcast below and feel free to download a copy of the mp3 for your iPhone/iPod (by clicking on the little down arrow):
Episode 4: The Music Biz Weekly Podcast - Music Industry Still Blaming Napster With False Numbers by Thorny Bleeder

Below is the original article, appearing as it was published on Mashable:

According to the labels, record sales would have burgeoned if not for the existence of file-sharing site Napster. The labels’ optimistic forecast comes in the form of a chart included in a trial brief for their case against LimeWire.

The above chart was born out of a case brought by major labels like Sony Corp.’s Arista Records and Warner Music Group Corp.’s Atlantic Records against LimeWire. The trial is scheduled to begin May 2.

In the brief, the labels say:

“The evidence will demonstrate that there has been a $55 billion decline in record industry revenue over the last decade. Plaintiffs and Defendants disagree as to whether mass filesharing through peer-to-peer services has been the primary cause of this decline (Plaintiffs’ position), or just one of several causes (Defendants’ position). But even if LimeWire caused only a fraction of this decline, Plaintiffs’ damages would still be in the billions of dollars. Plaintiffs will offer evidence at trial demonstrating that far greater than a fraction of this harm was caused by LimeWire.”

What do you think of the labels’ position? Are Napster, LimeWire and Co. to blame for the declining music industry? Should the labels have embraced file-sharing earlier and adapted it to their own purposes? Let us know in the comments.

[via Mashable, via The Hollywood Reporter]
Image courtesy of
iStockphoto, shulz
Click To Read More...

DIY Tip - Polish Before You Promote

Before you start promoting your music to industry professionals (agents, managers, labels, etc.) there's a few things you need to make sure if you have in order first.

- Have a website.

- Can I listen to your music somewhere other than MySpace? (Bandcamp, Soundcloud, etc.)

- Can I download free samples of your music?

- Make sure you have a Blog and have recent posts.

- Optimize your Facebook Page and have a music player installed on it (and make sure you're actually engaging with fans on FB regularly too).

- Be active on Twitter.

- Do you have video performance clips on YouTube?

You might only have one chance at connecting with an industry insider, make sure all of your ducks are in a row before you reach out to them! If your presentation is anything less than professional, they'll probably just walk away and ignore you.

Polish Before You Promote!
Click To Read More...

Episode 3: The Music Biz Weekly
Majority Of Bands Still Want To Get Signed

The Music Biz Weekly Podcast

Welcome to the third episode of The Music Biz Weekly, a weekly podcast co-hosted by Michael Brandvold and Brian Thompson.

We've been getting some amazing feedback, keep 'em coming! Send us your subject ideas for future episodes, thoughts on what we've discussed and any comments on how we can make the podcast better.

This week’s episode:
Majority Of Bands Still Want To Get Signed
In a recent survey conducted by ReverbNation and Digital Music News, over 75% of indie artists said that it was one of their goals to get signed to a record label.  The exact percentage varied from genre to genre, including a high of  81% of hip hop artists wanting a deal, and a low of 63% of alternative artists wanting to get signed. See the poll here.

Episode 3: The Music Biz Weekly Podcast - Majority of Bands Still Want to Get Signed by Thorny Bleeder

Click To Read More...

DIY Tip: Where's The Wow?


Ok. Your album rocks. It's a modern day masterpiece. It's FULL of Wow. The Wow Factor is in full effect!

But… why are you having such a tough time to get people to talk about you? Where's the word of mouth? Where's the press and the blog buzz? Where's the fans freaking out about you on Facebook and Twitter? Where are the people at your gigs? And… where are the sales?

I'm willing to bet that you're lacking the Wow Factor in everything else you're doing. If you want to stand out from the crowd, you have to be different than everyone else, in everything you do. Add some Wow to your marketing and promotion, your graphics, photos, videos, blogs and tweets!

If you want to be the subject of people raving about you behind your back, make sure you're worth talking about… in everything you do. Add some Wow!
Click To Read More...

Episode 2: The Music Biz Weekly Podcast

The Music Biz Weekly Podcast

Welcome to the second episode of The Music Biz Weekly, a weekly podcast co-hosted by Michael Brandvold and Brian Thompson. The first podcast was received with great comments and over 200 listens in the first week!

This week’s episode:
A Band’s Website & How A Band Should Blog
Episode 2: The Music Biz Weekly Podcast - Band Websites & Blogging by Thorny Bleeder

Click To Read More...

DIY Tip - Make Do With Less and Be More


Ok, first things first. This video was shot early in the morning after an insomnia-filled night, resulting in less than three hours sleep. So I made do with less. I look tired. My voice sounds a little scratchy. My eyes are watery... but I think I still got my point across in a record 49 seconds.

Today's DIY Tip is a quick little reminder of something we all know but rarely practice. By following this tiny little bit of advice you can learn more, do more... and accomplish more!

So this is it. Make do with less. Less TV, less video games, less pointless web surfing for pointless content, and perhaps for some people... even less sleep.

Instead, take those minutes and hours saved and do more reading, researching, learning, communicating, networking, marketing, promoting, practicing, creating... doing!

Make your life Rock. Get off the couch and just do it!

Thanks for watching!
Click To Read More...

DIY Tip: Passion, Persistance, Perseverance & Tenacity



Today's DIY Tip is a simple reminder of what history has proven to us time and time again:

Success = Passion + Persistance + Perseverance + Tenacity

If you have these ingredients and and personality traits, you are destined to succeed at whatever it is you set out to do in life.

I also talk a little about the new
Art Of Dying album that was just released, Vices And Virtues, and the fundraising campaign that Billy the Kid has launched.

Thanks for watching!
Brian Thompson

Click To Read More...

Episode 1: The Music Biz Weekly

The Music Biz Weekly Podcast

Welcome to the debut episode of our brand new podcast, The Music Biz Weekly!

Featuring your hosts Michael Brandvold and Brian Thompson.

Come back every Friday to download a new episode.

The Music Biz Weekly Podcast - March 18, 2011 by MichaelBrandvoldMarketing

Click To Read More...

The Music Biz Weekly: A New Podcast

The Music Biz Weekly Podcast

I'm excited to announce a new feature here on Thorny Bleeder, The Music Biz Weekly, a weekly podcast co-hosted by Michael Brandvold and Brian Thompson. Each week Michael and Brian will discuss the latest events in the music business and music marketing events and techniques.

Tune in every week for the latest discussions and comments on the music business

Be sure to follow both Michael and Brian on
Twitter for updates on each week's podcast.

Michael Brandvold -
@michaelsb
Brian Thompson -
@thornybleeder

Debut Episode : March 18, 2011

Topics:
Introductions to Michael and Brian, and a discussion on Jon Bon Jovi blaming Steve Jobs for killing the music business.

Click To Read More...

DIY Tip: Social Media Rewards For Fandom & Loyalty

paywithatweet

Today's DIY Tip is about monitoring the mentions of your band (or brand) online and making the most out of your supporters and fans.

If you're tracking what's being said about you online (Twitter, blogs, blog comments, Facebook fan page postings, etc.) you have a huge opportunity to reward your fans and strengthen the relationship.

Do you have a casual, unconnected fan who casually mentioned you in their Twitter feed? Why don't you send them a private thank you message? Why don't you reward their public display of affection for you with a link to a free download? Or a coupon for a discount in your store? Or a meet n' great opportunity at one of your live shows? Or a personalized video thank you message?

The possibilities are endless and the upside benefits are immeasurable. And it only takes a moment of your time!

By giving out random acts of kindness to people who speak about you, you're opening the doors to creating a potential lifelong fan or customer, who in turn will continue to evangelize you to their friends and followers, which in turn creates new fans.

It's just one big happy, continuous circle of social currency paying off... for both you and your fans.

Reward your fans and keep the love coming!


Thanks for watching!
Brian Thompson
Click To Read More...

DIY Tip: Social Media Is A Slow Roast, Not A TV Dinner



Today's DIY Tip video blog is about developing and nurturing new relationships with people of influence (music blogger, magazine editor, agent, manager, label, etc.) through social media, before you hit them up with a sales pitch or a favour.

Don't rush things online, it doesn't work! To quote Chris Brogran in his book Trust Agents, "Social Media Is A Slow Roast, Not A TV Dinner!".

Thanks for watching!
Brian ThompsonClick To Read More...

DIY Tip: Transform Online Chatter into Offline Opportunities


Today's DIY Tip video blog is about transforming online chatter into offline opportunities.

Stuck in a rut online? Take it offline and connect in real life!

Stand out from the crowd, connect with influencers in your industry via the phone or going out for a beer or a coffee. Become more than just a tweet that scrolls across someone's screen... new opportunities await you.

PS - Can you tell that there's some reno's going on in my building?

Thanks for watching!
Brian
Click To Read More...

DIY TIp: Don't Push, Pull Them In!

DIY-Daily-300pxW

Today's video blog DIY Tip is about abolishing the idea that "...if you build it they will come."

Regardless of whether it's your latest album or recording, your blog, your book, or whatever it is your'e trying to spread to the world... you need to
pull people in with creative use of social media.

Old media is dead.

Get started with social media today and
pull people in by creating intrigue and interest... without cramming and pushing stuff down people's throats (ie. "advertising" or "selling" your goods).

Thanks for watching!

PS - Don't forget to sign up to
The DIY Daily newsletter... it's free and full of tons of killer tips and information. Information is power!


Click To Read More...

Video: Q&A with Columbia


Here's the recorded video from our
Live Video Q & Eh? web chat via Livestream, from March 1st, with special guests Kevin and Richard from the band Columbia.

We had a small little glitch with the feed, so we had to chop it up into two parts... sorry for the tech difficulties everyone!

As always, thanks for tuning in!


Watch live streaming video from thornybleeder at livestream.com



Click To Read More...

Schedule Change: Webchat with Columbia now March 1

Kevin Schalie Rich Jacquard Columbia
So I decided to not try and compete with the big Oscars show tomorrow night. I think they have a bit more marketing muscle than I do. Plus, in the past month I've had to go toe-to-toe with first the Superbowl and then The Grammys. I'd rather not do it again. After all, I want as many people to tune in and converse with use as possible!

So... the
Live Video Q & Eh? Session with me, Brian Thompson, along with Kevin and Rich from the band Columbia, that was originally planned for tomorrow night has been officially rescheduled for:

Tuesday, March 1 at 7pm PST / 10pm PST

Grab your phone and put in your calendar with a little reminder, we want you to join us and participate! We'll be answering your questions
live as you type them into the chat window. Columbia will also be performing some live acoustic songs for us too!

It's gonna be a killer fun night, see you then!
Click To Read More...

Video Podcast: Best Canadian Music Website?


It's the last day of votes before the next cut for CBC Radio 3's search for Best Canadian Music Website. Who wants to help take Thorny Bleeder to the Top 15? Each and every vote makes a difference!

Vote Here:
http://ow.ly/41WDD
(no signup or registration required)

It'd be rad if you could
share this video and/or the voting link on your Facebook profile, your Twitter and your blog. Let's do this!

Thanks so much everyone, much love!
Brian
Click To Read More...

Podcast: Art Of Dying Interview with Hard Rock Nights

Hard Rock Nights

MP3 Podcast: Art Of Dying
Interview with Jonny

Canada’s best kept secret in rock n’ roll, Vancouver’s
Art of Dying, are busy preparing for the March 22nd release of their major label debut “Vices & Virtues” and preparing to hit the road as part of the Avalanche Tour. Vocalist and co-founder Jonny Hetherington took the time to join Hard Rock Nights host Brian Basher for a special edition of the internationally syndicated radio show.

Jonny Hetherington, Art Of Dying
Jonny talks about recording the new album in Los Angeles, working with legendary producer Howard Benson, a busy spring/summer touring schedule, and the story behind his own record label Thorny Bleeder Records.

Jonny’s interview debuted on Monday Feb. 21st on the nightly edition of
Hard Rock Nights and will be rebroadcast on the weekly edition of Hard Rock Nights by affiliates around the world.

Visit
http://hardrocknights.com/affiliates for a full list of stations and times.


This just in!
Part 2 to The Making Of Vices and Virtues:


Click To Read More...

Video: Q&A with Pro Drummer Jay Deachman


Here's the recorded video from our live video Q & Eh? web chat via Livestream from February 20th, with special guest
Jay Deachman.

Watch live streaming video from thornybleeder at livestream.com

Click To Read More...

Feb 20: Live Q&A with Pro Drummer Jay Deachman

JayDeachman

Tune in to our Livestream channel this Sunday, February 20 at 7pm PST / 10pm EST for a LIVE video web chat with Brian Thompson from Thorny Bleeder and International Dude of Leisure, Jay Deachman: Professional Drummer, Teacher, and Writer.

Jay has toured with Default, Theory Of A Deadman, Paul Gilbert, Loveboy, Daniel Wesley and many more. He's also an in-demand session drummer and drum tech and has a very impressive list of credits.

Jay Deachman
If you haven't tuned in to one of our live Q & Eh? sessions before, you're in for a treat. It's a no-holds barred, unscripted music industry chat. No bullshit. Just a couple of dudes hanging out, drinking a couple of pints and chatting with our live audience! We sit down in the front of the camera with no agenda other than to answer your questions as you type them into our chat window!

Tune in LIVE here:

http://www.livestream.com/thornybleeder

I'll see you on Sunday night at 7pm!

For more info on Jay, check out his website here:
http://www.jaydeachman.com
Click To Read More...

Video: Q & Eh? with the Music Director from The Peak FM


In case you missed the live web chat event, here's the two hour recorded video from the February 13, 2011 Q & Eh? with Brian Thompson and guests James Sutton (Music Director,
The Peak FM) and Josh Palmer (The Rebellion).

Enjoy!

Watch live streaming video from thornybleeder at livestream.com

Click To Read More...

This Sunday: Live Video Webchat Q&A with James Sutton

livestream-logo
This Sunday at 7pm PST, join Brian Thompson from Thorny Bleeder with special guest James Sutton, Music Director for 100.5 The Peak FM, for a live video web chat Q&A session on Livestream.

Tune in here: http://www.livestream.com/thornybleeder


James Sutton, Music Directori, 100.5 The Peak FM
James Sutton
James Sutton is the Music Director for 100.5 The PEAK. You can also hear him on the air on various weekdays from 10am-3pm.

Schedule
Mon-Fri - 10:00am to 3:00pm

Description
James, unlike the rest of The PEAK crew, is not living his dream. He’s actually always wanted to be a dragon slayer in fantasy novels, movies, video games and such. Wait, scratch that, he’s actually always wanted to be a science fiction hero; a SPACE dragon killer.Sadly, he is cursed spending his days playing excellent music and pretending he’s a DJ.


James Sutton is the Music Director for 100.5 The PEAK. You can also hear him on the air on various weekdays from 10am-3pm.
Click To Read More...

Live Podcast Schedule: Q & Eh? with Brian Thompson

I've had such amazing feedback from our live video web chats that I just scheduled three more weeks for you!
I've got some killer guests coming up who I know will be entertaining, funny, and informative. I hope you tune in live and participate in the live Q & Eh? with Brian Thompson. It's really cool talking to people live and answering your questions, as they roll in, straight from you.

Another really cool thing that's happening is that viewers are connecting one on one in the chat room and are making new friends, through the music.

I think that's pretty fucking awesome.

Join me here:
Sunday, February 13 - 7pm
with special guest
James Sutton
Music Director,
100.5 The PEAK FM

livestream-logo
Sunday, February 20 - 7pm
with special guest Jay Deachman.
Professional Drummer (Theory Of A Deadman, Default)


Sunday, February 27 - 7pm
with special guests
Columbia featuring live acoustic performances

Tune in live here:
http://www.livestream.com/thornybleeder


Click To Read More...

Podcast: Interview & Acoustic Performance with Columbia

Kevin Schalie Rich Jacquard Columbia

Download an interview podcast with Kevin and Rich from Columbia on Hot Shot Bands Radio, from Feb. 5, 2011.

Listen Here: Columbia Interview with HSB Radio (Feb. 5, 2011)

In this 66 min. podcast Kev and Rich discuss with HSB Radio Host Tracey their past and future plans, they have some laughs, tell some funny stories, and then play some phenomenal live unplugged performances.

Not to miss: Near the end of the podcast is an absolutely stunning acoustic cover version of 'Back From Cali' by Slash with Myles Kennedy. You have to hear this. Fast forward to the 47 min. mark if you don't have time to sit through the whole thing.

Check out
HSB Radio here: www.hotshotbands.com. It's a really great hard rock internet radio station playing killer tunes you won't hear anywhere else. Totally pro and broadcasting 24-7.
Click To Read More...

Video: Thorny Bleeder Q & Eh? with Nimbus School Of Recording Arts


livestream-logo
We had a live video chat webisode tonight and it was EPIC!

We had such a great turnout that it went for over two and a half hours long.

Whoa.

So... if you have a spare 2 1/2 hours, and you're really interested in music marketing, watch the recorded version of our video web chat below!


Watch live streaming video from thornybleeder at livestream.com

Click To Read More...

NEW Q & Eh? Live Video Chat: Sunday, Feb. 6


Join Thorny Bleeder's
Brian Thompson and special guest Chris Brandt for an uncensored, live video chat Q & EH? session:





livestream-logo
NEW Livestream Video Event:
Sunday, February 6
7pm PST / 10pm EST

Brian Thompson, Managing Partner, Thorny Bleeder Records, Founder, The Bleeder Blog
Tune in Live:
http://www.livestream.com/thornybleeder

This is a free event and it's a completely open forum for
you to ask whatever questions you have for Brian and Chris. Topics for discussion include (but aren't limited to):
  • Social Media Marketing
  • Artist Development
  • Music Marketing
  • Thorny Bleeder
  • Nimbus School Of Recording Arts

Who the F@#k is Chris Brandt?
Chris Brandt
Chris Brandt is the Department Head and instructor of the Music Business program at Nimbus School of Recording Arts.

With 10 years’ experience at
Universal Music, Chris managed the sales, promotion and marketing of over 6,000 releases a year. In 2004 he launched Cazart! Records, an independent label and music publishing company. Most recently, Chris spent 3 years as the President of the Board of Directors for Music BC.

Through his work at Nimbus, Chris is proud to support the efforts of Music Therapists at BC Children’s Hospital and Canuck Place, and partner with The Music Therapy Ride to design mobile recording units for use in hospitals. In his other life, Chris teaches regular yoga classes and workshops.


Lock this date into your calendar now and we'll see you online Sunday, February 6th at 7pm PST!
Click To Read More...

2 Hour Podcast:
The Stepping Stone with Thorny Bleeder & Quartered

The Stepping Stone Indie Radio Show

Thorny Bleeder's Brian Thompson and all of the guys in Quartered co-hosted The Stepping Stone indie radio show last night for two fast-paced hours of music, laughs, chats about indie artist development, beer and vulgarity...courtesy of our host Dick Maidment!

And a very special treat awaits you...
brand new music from Quartered! During the show we spun three different tracks from Quartered's upcoming new album 'Walks Like A Ghost'. You don't want to miss these tracks, they're freakin' unbelievable. We also spun tracks from Black Hat Villain, Special Ops, and Ross Neilsen and the Sufferin' Bastards.

Let's get to it. Below is the full two hour broadcast which you can either listen to right here or download for your iPod or iTunes. The show gets going around the 6 minute mark...

MP3 Podcast: Part 1 - The Stepping Stone with Brian Thompson with Quartered

MP3 Podcast: Part 2 - The Stepping Stone with Brian Thompson with Quartered
(to Download and Save to your desktop, right click on this link and “Save Link As”)



Click To Read More...

Podcast: The A-List Interview with Brian Thompson

The A List


I had the pleasure of speaking with Amy and Andrea from The A List this afternoon on Blog Talk Radio and I've posted the mp3 below for you to listen to (or you can download it and plop it on your iPod so you can listen to it later while you're sitting on the toilet or on the bus).

The A List is an entertainment show dedicated to both new/up and coming and well-known bands, artists, musicians, actors, comedians, and anything entertainment related. We promise to provide a professional yet relaxed atmosphere to all our guests and the best entertainers for our listeners....

...three women taking the industry by storm and bringing you the greatest interviews in entertainment!

LISTEN HERE:
MP3: The A-List with Brian Thompson

Click To Read More...

Podcast: A Discussion on Digital Media

The Future Of Digital Media

Thanks to the power of Twitter and its ability to connect strangers all over the world who have a common interest, I recently met Paul Vet, a student at Ryerson University in Toronto. Paul can be found on Twitter with the username @640k.

Paul is a doing his thesis on
social media and is taking his Masters in Media Production, so he decided to reach out and see if I was interested in doing an interview with him for his studies...which I gladly accepted.

So in keeping with my beliefs in social media and sharing things with everyone, I recorded our hour-long conversation and posted it below for you to eavesdrop in on.
Click To Read More...

Podcast:
Uncharted Waves Interview with Brian Thompson



Brian Thompson, Managing Partner of Thorny Bleeder Records, had a live on-air interview with the Uncharted Waves radio show in NYC on OWWR Radio earlier today.

We've posted an MP3 of the interview below for you to check out in case you missed it.

LISTEN HERE:
MP3 Podcast: Interview with Brian Thompson

(to Download and Save to your desktop, right click on this link and “Save Link As”)

Click To Read More...

Get Thorny 2 Featured Artist Podcast: Columbia

Columbia - 2010

For the next 17 weeks we'll be featuring all of the artists who appear on our brand new Get Thorny 2 free album download (available here).

To kick off our first week of features, here's an interview podcast with Kevin Schallie, singer/songwriter for the band Columbia.

MP3: COLUMBIA - 10 Out Of 10

Their new single 10 Out Of 10 (posted above) has just been delivered to Canadian Radio, so request it at your favourite station today!

The band is embarking on a cross-country Canadian Tour in March, so keep your eyes peeled to their website for tour dates in a town near you.

LISTEN TO THE INTERVIEW HERE:
MP3 Podcast: An Interview with Kevin Schallie from Columbia (to Download and Save to your library or desktop, right click and “Save Link As”)

(photo courtesy of Ashley Perry Photography)Click To Read More...

Uncharted Waves Spotlight


The
Uncharted Waves radio show at SUNY College At Old Westbury (OWWR campus radio) in New York just did a massive feature on Thorny Bleeder Records and our recently released free album download Get Thorny 2. We can't thank them enough for the huge show of support and for digging the music we're putting out!

They were kind of enough to upload the episode to their blog as a downloadable podcast, which we're now passing over to you. Listen to it or download the file below. It's almost two hours long, so download it to your iPod and listen to it while you're sitting in transit or just play it over the stereo while you're cleaning house or cooking dinner!

Listen or Download Here:

MP3 Podcast: Uncharted Waves, Episode 36
(to Download and Save to your library or desktop, right click and “Save Link As”)
Click To Read More...

Podcast: Interview with Ross Neilsen

Ross Neilsen & The Sufferin' Bastards

Ross Neilsen and The Sufferin' Bastards are in Mississippi right now, recording their next album for Thorny Bleeder Records with Cody Dickinson (drummer for North Mississippi Allstars) at the famed Zebra Studios.

Check out this 15 min. chat I just had with Ross where he tells us all about his adventures down South and what we can expect with his upcoming album.


LISTEN HERE:

MP3 Podcast: An Interview with Ross Neilsen (to Download and Save to your library or desktop, right click and “Save Link As”)
Click To Read More...

Podcast: Interview with Jason from TV Heart Attack


Welcome to our second audio podcast! Today's episode is an exclusive one-on-one interview between
Jason Corbett from TV Heart Attack and Brian Thompson from Thorny Bleeder Records.

We’ll be featuring new interviews each and every week, so sign up for our
email alerts (in the right hand column) or subscribe to our RSS Feed so you don't miss out on any of the action.

And don't forget that you can download the latest
TV Heart Attack single AO from our brand spanking new Get Thorny 2 free album download! Not strings attached, just click on our Free Downloads tab and start your download now!

TV Heart Attack
MP3 Podcast: An Interview with Jason Corbett
(to Download and Save to your library or desktop, right click and “Save Link As”)Click To Read More...

Exclusive: The Bleeder Blog Interview with Jonny from Art Of Dying

Jonny Hetherington, Art Of Dying, Thorny Bleeder Records


I have a special treat for everyone today, an exclusive one-on-one interview with my good friend and business partner, Jonny Hetherington, from the band Art Of Dying.

We chat about Art Of Dying’s recent signing to Warner/Reprise Records, his time in LA while recording with producer Howard Benson, tips and advice on artist development, Thorny Bleeder Records, and the importance of building a smart business team around you.

The interview is 34 minutes long (33MB), so you might want to save it and listen to it on your iPod while you’re stuck in traffic or sitting on the bus...OR...just listen to it right here!

MP3: The Bleeder Blog Podcast: An Interview with Jonny Hetherington
(to Save to your library or desktop, right click and “Save Link As”)
Click To Read More...

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About Us

Thorny Bleeder is a record label, a music blog, and an artist development community. We provide free & legal mp3's, music news, industry commentary, marketing tips, and DIY advice for musicians.

Contact Us

Have a question or just want to say hello? You can find us all over the social media sites, like Twitter, Facebook, Tumblr and Formspring, or you can contact us here.

Submit Music

We love hearing new music! In fact, we do it all day. Are you a serious artist and think your stuff might be up our alley? If so, send us your music here.





UPCOMING SPEAKING ENGAGEMENTS

January 28, 2012 - Toronto, Ontario
w/ Live Stream in Halifax and Winnipeg
Songposium

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March TBA, 2012 - Saskatoon, Sask.

March TBA, 2012 - Regina, Sask.


March 7, 2012 - Brandon, Manitoba
MusicWorks Training Sessions

March 8, 2012 - Winnipeg, Manitoba
MusicWorks Training Sessions





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