DIY Tip - Personal Branding

April 15 2011, 03:43 PM

Filed in: Podcast

Outside of (and in addition) to what you're already doing with your band, you should also consider your own personal branding and how it can complement and enhance your music's brand.

Do you write? Are you a photographer? A cartoonist? Are you a producer, film directors, music teacher, graphic artist, financial analysts, chef, yoga instructor, train collector, or kite enthusiast?

Diversify. Add these elements to your bio and discuss them in interviews. Blog about them on your band's website. Join niche forums on the internet dedicated to these creative pursuits and start new conversations with those communities.

Publicize and promote what you're doing... and your music will have a better chance of being found and stumbled upon by an entirely new community.

Thanks for watching,
Brian Thompson

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