How To Break Your Band: Social Media
Apr0210:22 AM
Filed in: Indie Advice
The following video is from social media marketing guru Gary Vaynerchuck from Wine Library TV, who I've mentioned before here. This guy is doing everything right with social media and he's created an amazing brand for not only himself, but his company too.
In only 4 minutes he successfully explains why you must embrace and exploit social media now to grow the profile of your business. While his thoughts are directed towards businesses, we all know that as a DIY artist in an independent band you face the exact same hurdles; reaching a new audience, gaining new fans, and monetizing your new followers to grow your business.
Watch this video, there's some important lessons here for everyone!
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Top 10 Ways To Break Up Your Band
Jul0910:52 AM
Filed in: Indie Advice
I've worked with tons of bands over the years and one thing remains constant, they almost all breakup eventually. Sure, some can go the distance and outlast the others, but what sets them apart from the bands that just can't seem to keep it together and fall apart?
Well, if you hate the music you play and you want to break up your band, here's a quick checklist for you:
- Leave the business side of things to just one band member.
- Don't have regular band meetings.
- Don't educate yourself on marketing and promotion.
- Don't make a list of goals (and never revise them if you do).
- Don't utilize the power of social media and online networking tools.
- Don't take your band seriously as an entrepreneurial business.
- Don't network with other bands and industry people.
- Don't build a team of passionate and experienced people around you.
- Assume that potential fans, blogs, press, radio stations, labels and agents will find out about your band just because your music is so damn awesome.
- Don't respect your fans, and don't interact with them in the way "new media" empowers you to.
Singer/Songwriter Gives Away Free Song A Week For A Year
Mar2411:29 AM
Filed in: Featured Artist
Thorny Bleeder is extremely honoured to present our latest discovery, Scott Valentine. We've created a truly unique approach to spread Scott's music to the world; through a newly launched website...
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Free Downloads A Sign Of Your Success?
Mar2608:42 PM
Filed in: Opinion
Well, in short...Yes. The amount of downloads on bit torrent sites DO signal the amount of success you're having. Makes sense, right?
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Podcast: Media, Gatekeepers, Fandom, Gaming & More
Mar2304:23 PM
Filed in: Indie Advice
Have a spare hour to listen in on a captivating discussion from music industry insiders?
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John Mellencamp: The State Of The Music Business
Mar2309:35 AM
Filed in: Opinion
John Mellencamp posted the following editorial in today's Huffington Post...
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Twitter Music Promotion and Marketing Guide
Mar1110:44 AM
Filed in: Indie Advice
Are you on Twitter yet? Is your band?
It can be confusing at first, regardless of how simple it may appear to be.Click To Read More...
Five Tips for Musicians to Engage Their Fans Digitally
Mar1110:25 AM
Filed in: Indie Advice
In today's wired marketplace, musicians have to forge a personal relationship with their audience to keep their fans' interest. And for many, that means creating opportunities for fans to have an inside look into all aspects of an artist's life.Click To Read More...
Former NIN Drummer Has New Ideas For Album Promotion
Feb2010:37 AM
Filed in: Music News
You know how Nine Inch Nails tie the digital goods (which can be duplicated ad infinitum) to scarce goods (merch, collector’s items, signed items, etc) to engage their audience and give them a chance to choose how much they’re willing to spend and what exactly they’re getting for their money?
Well, their former drummer Josh Freese has a new album, and he has decided to take the concept a couple of steps further.
It's pretty funny to see Josh taking the piss out of Trent Reznor for his ideas on releasing numerous "Special Edition Packages".
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